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Sweating in a beekeeper suit to make money for his skate team, Matthew Holifield, Founder of Magic Wax, began to experiment with the product. Perfecting a formula from beeswax, he is able to bring a unique type of skate wax to the game. With a hands-on approach to his career, Matthew works to consistently better the Magic Wax brand and team.
“Know what you want to do and really think it through.” – Matthew Holifield
Matthew Holifield intended to create a skate team, using skate wax as his focus. With an entrepreneurial spirit he continues to better the melt-resistant Magic Wax brand. This episode of the Skate To Create podcast is about being daring, experimentation, and innovation.
Website: Magic Wax
Matthew Holifield. Hardflip.